Why do basketball players spend hundreds of dollars on the latest basketball shoes just for a bit of extra cushioning and ankle support? And why do they spend hundreds more on protein shakes just for a small reduction in recovery time?

The answer is to get an ‘edge’ over their opponents. Everyone is always looking for that little extra that can give them an advantage.

With many players so similar in ability sometimes a small advantage can make a big difference. The reason I bring this up is because I see players go to great lengths to get a small edge on their opponents, which is great, but I watch many of them skip over one of the most important and simple things they can do to increase their performance.